Advertising on ktla | News And Video | KTLA - Los Angeles CW Source | Covering Los Angeles News and Entertainment and showing the hottest LA Video | KTLA The CW

Your Success

Advertising works
The most aggressive and consistent advertisers are the most successful. Advertising can generate customers now, and in the future. A campaign that is vigorous and positive can bring consumers into the marketplace, regardless of the economy.

Why Television?
The Television Bureau of Advertising states, "The public's perception of advertising in media is critical in the process of selling products and services. Television gets nearly half the votes for Most Authoritative and 74% for Most Exciting, driven by TV's ability to deliver the advertiser's message utilizing sight, sound, motion, emotion and color."
- TVB Web Site --TV Basics, Image of Advertising in Major Media.

Why the Internet?
Explore opportunities to advertise on our Web site.
See creative specs.

Those exposed to both online and TV ads were significantly more likely to recall the TV spot. Our site also offers online video ads in :10 and :15 spots.

Most Internet users have watched online video; 25% watch regularly, at least once a week. Users regularly see online video ads and 44% have taken some action after viewing an online video ad.*
*Online Publishers Association

Cross media opportunities exist right now!
Reach Southern California's diverse audience by incorporating the synergy of television and newspaper into your advertising campaigns. No matter what your target group, marketing message or budget, KTLA and the Los Angles Times have a seamless multi-media package that gives you the most flexible format, placement options, and rewarding advertising opportunities. Tribune's commitment to the success of cross media will ensure powerful and efficient custom packages in Southern California with KTLA-TV, the Los Angeles Times, their respective Web sites, and more!

KTLA-TV is aggressively marketed and promoted via its own air and Web site, radio, billboards, print ads, contests, and events. These efforts also bring results to your advertising message.

To promote your business success, we offer:
• on-air: spots sales, direct response, paid programming
• online advertising on ktla.com

Our Audience

DMA: Los Angeles
DMA Rank: #2
Total Households:
Population of 16.3 million people
TV Households: 5,318,040
for 2002-2003 season

• coverage map

KTLA's reach extends to over 5 million households outside the L.A. DMA. KTLA is considered one of only 6 superstations in the U.S., a term given to stations which are carried on at least 50 cable systems across the U.S.

Find out why KTLA's audience is right for your product or service.

Our Programming

We are an affiliate of The CW network, featuring popular shows such as Gossip Girl, America's Next Top Model, Smallville, and One Tree Hill.

Check the current schedule and new CW fall season sizzlers.

KTLA Prime News is a dominant force among late newscasts in Southern California. Prime News also stands as a qualitative leader among many news options in the market.

The power to deliver your message
KTLA delivers your message via unique advertising opportunities. Our television audience delivers the desirable demos your business needs. The fan base of ktla.com delivers consumers to your Web site.

Contact KTLA to arrange a consultation. We'll discuss a custom advertising package designed to deliver.

NOTE: We cannot e-mail or fax paid programming information. Please provide your contact information. An Account Executive will phone you.

Phone:
323-460-5567

Sales Department Fax:
323-460-5994

Address:
KTLA-TV
5800 Sunset Blvd.
Los Angles, CA 90028

• Click here to download our credit application. After you've typed in complete information, please print, sign and fax to: 323-460-5994.

If you have a problem downloading the form, click to e-mail KTLA.com Webmaster.

You will need free Acrobat Reader® software to use the application form. If you don't already have it, download here:

Our station is owned and operated by TRIBUNE. TRIBUNE is America's largest employee-owned media company, operating businesses in publishing, interactive and broadcasting. It reaches more than 80 percent of U.S. households and is the only media organization with newspapers, television stations and websites in the nation's top three markets. In publishing, Tribune's leading daily newspapers include the Los Angeles Times, Chicago Tribune, Newsday (Long Island, N.Y.), The Sun (Baltimore), South Florida Sun-Sentinel, Orlando Sentinel and Hartford Courant. The company's broadcasting group operates 23 television stations, WGN America on national cable, Chicago's WGN-AM and the Chicago Cubs baseball team. Popular news and information websites complement Tribune's print and broadcast properties and extend the company's nationwide audience.

Online advertising across Tribune's national network
With over 50 Web sites total, Tribune Interactive has a dynamic online presence with a national reach and local touch. Find out more about online advertising across multiple Tribune sites.